Marketing & Media contributor articles in South Africa

Contributors

Kenyan radio host Njambo Koika dies from endometriosis complications
Karabo Ledwaba
#YouthMonth: Keagile Tabane makes a splash with Gourmet Ice & Co
Evan-Lee Courie
#YouthMonth: Rapt's Khangelani Dziba - A youthful energy in the creative space
Danette Breitenbach
Google's generative AI search is another nail in the content coffin
Geoff Cohen
Cultivating creativity through strong client-agency trust
Ann Nurock
#OrchidsandOnions: DA crosses line in political persuasion
Brendan Seery

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Source: © 123rf Google AI is reshaping the digital advertising ecosystem. Why now? asks Geoff Cohen, partner - DY/DX

Google's generative AI search is another nail in the content coffin

Geoff Cohen 3 Jun 2024

Source: © 123rf Ann Nurock, partner: Relationship audits and management, Radar, examines what a strong client-agency relationship entails

Cultivating creativity through strong client-agency trust

Ann Nurock 31 May 2024

#OrchidsandOnions: DA crosses line in political persuasion

#OrchidsandOnions: DA crosses line in political persuasion

Brendan Seery 27 May 2024

Image supplied. Mbudzeni Neluvhalani, SEO specialist at Nerdware, says understanding SGE's influence is key for maximising website effectiveness in our ever-evolving digital world

Search Generative Experience: It's like magic - and key to website effectiveness

Mbudzeni Neluvhalani 16 May 2024

Nurturing genuine collaboration in the creative industry

Mongezi Mtati 8 May 2024

Source: © 123rf As marketing agencies continue to seek ways to deliver the goods, we are seeing ‘old agency’ bumping up against ‘slick martech’, writes Johanna McDowell, CEO of the Independent Agency Search & Selection Company (IAS) and Scopen partner

Creating a “magic middle”, not a “them and us” of brand vs performance

Johanna McDowell 29 Apr 2024

Image supplied. Joe Hamman, director of Novus Group, outlines steps to choosing the correct media monitoring tools for your business or agency

6 steps to choose the correct media monitoring tools

Joe Hamman 18 Apr 2024

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