Explosive demand for video content from consumers over the next four years will cause online video to make up 80% of global Internet traffic by 2020. On both desktop and mobile today, video already accounts for well over half of all content consumed. Users expect great content increasingly on their own terms: on-demand when they want it, on the device they want it, in HD quality with minimal lag -- and for a growing segment of content, livestreamed in realtime.

Procuring, configuring, and deploying a media server capable of reliable, high quality video and audio streaming can be expensive and complex. Today, Google Cloud Platform together with Wowza Media Systems is pleased to offer Wowza Streaming Engine software as a click-to-deploy streaming solution on Google’s infrastructure.

Wowza Streaming Engine software running on Cloud Platform enables you to stream high-quality, live and on-demand content to users anywhere in the world from Google’s reliable network. Using this cloud-native setup, your content streams are powered by Google’s high-performance virtual machines, automatically taking advantage of fast VM provisioning and global load balancing. Cost advantages include per-minute-billing and sustained use discounts that kick in automatically. All of Wowza Streaming Engine’s industry leading features are available to you, including Wowza Transcoder which provides unlimited realtime video transcoding for adaptive streaming to accommodate a variety of end-user devices and network conditions.

“Google Compute Engine provides the rock-solid cloud platform and outstanding network performance you would expect from Google,” said Charlie Good, CTO and Co-Founder of Wowza Media Systems. “We’re proud to now offer Wowza Streaming Engine software through click-to-deploy on Google Compute Engine. For Wowza customers that need to get up and running quickly, Google Compute Engine is a great option for consistent, global streaming of live and video-on-demand content to any device.”  

Google’s global network -- over 70 points of presence across 33 countries -- gives you unprecedented reach and allows you to serve a global audience immediately. Cloud-based content streaming is the simplest, most cost-effective way to begin delivering great content to your users. Using Click to Deploy you can prepare a new media server with your content ready-to-stream to any device in minutes.

Learn more in our upcoming webinar on Wednesday, July 29th at 11am PT | 2pm ET | 6pm GMT: Get up and running quickly with Google Compute Engine click-to-deploy for Wowza Streaming Engine - Register now

- Posted by Srikanth Belwadi, Product Manager, Google Cloud Platform