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What B2B Companies Get Wrong About Volume Discounts
Sales & Marketing Digital ArticleThey're not only for customers who buy more. -
Managing Corporate Social Networks
Organizational Development Magazine ArticleIdea brokers are good at sparking cross-divisional innovation through their broad social networks. But implementation-marshaling resources and getting... -
Oslo Innovation Clinic Offers Treatment for Ideas
Innovation Digital ArticleThe first-of-its-kind Clinic of Innovation at Oslo University Hospital works a lot like an outpatient health clinic, but treats ideas rather than patients. Ideas walk in, are diagnosed, and are treated or referred; some are sent home with a prescription for further development, and an appointment for a follow-up visit. In addition to providing technical […] -
Tell Better Data Stories with Motion and Interactivity
Design thinking Digital ArticleWhen it comes to making visualizations, time really is on your side. -
What Ron Johnson Got Right
Innovation Digital ArticleThe ousted J.C. Penney chief understood the importance of intuition. -
What Customers Want from the Collaborative Economy
Innovation Digital ArticleAnd why your company can’t ignore it. -
How to Push Your Team to Take Risks and Experiment
Experimentation Digital ArticleNormalize failure. No, really: Do it. -
How Corporate HQ Can Get More from Innovation Outposts
Innovation & Leadership Digital ArticleMake sure your office in Tel Aviv or Silicon Valley is creating value for the whole firm. -
With Innovation, You Don’t Get Points for Difficulty
Innovation Digital ArticleSomeone in India recently asked me what I thought about an innovation strategy featuring a heavy dose of “imitation.” My response was, “Innovation isn’t Olympic diving.” What did I mean? An individual diver’s scores for an event are a factor of two things: how well they execute their dive, and the “degree of difficulty” of […] -
Why Companies Are Betting Against Big Ideas
Innovation Digital ArticleWhen given a choice between getting $1,000 with certainty, or having a 50% chance of getting $2,500, most people will choose the certain $1,000 — even though the expected value (the average value over repeated trials) of the uncertain option is $1,250. Most people would reject a gamble where they would gain $100 if a […] -
When to Co-Create, When to Go It Alone
Innovation & Entrepreneurship Magazine ArticleCompanies shouldn't involve outside firms in their innovation efforts when product complexity is very low or high. When it's somewhere in the middle-that's... -
Commoditized Technology and Commoditized Results
Innovation Digital ArticleAlan Kay was one of the dozen or so scientists who invented the personal computer. Alan and the other pioneers like Doug Englebart, were not aiming to create a new generic technology with the PC but rather their goal was to create tools to augment human intelligence individually and collectively. By studying the long journey […] -
A "Bad Dream" Can Make for Great New Ideas
Innovation & Entrepreneurship Digital ArticleAn exercise to root out complacency and spur innovation. -
How LinkedIn Redesigned Its HQ for Hybrid Work
Innovation & Leadership Digital ArticleThree lessons to create an office people want to work in. -
Singapore Airlines' Balancing Act
Strategy & Execution Magazine ArticleSingapore Airlines is widely regarded as an exemplar of excellence in an industry whose service standards are tumbling. What's not so well known is that... -
Why Good Innovations Don't Get to Market
Strategy & Execution Digital Articleby Michael Beer, Russell Eisenstat, and Derek Schrader -
3 Ways Big Companies Are Connecting with Younger Consumers
Innovation Digital ArticleExamples from MassMutual, Starwood Hotels, and Marriott. -
Drones Go to Work
Technology and analytics Big IdeaThe disruptive economics of unmanned vehicles are taking hold. Here’s how to think about the drone economy and your place in it. -
Connecting Maverick Minds
Innovation & Entrepreneurship Magazine Article... -
The Problem with Groupon’s Business Model
Technology and analytics Digital ArticleGroupon is poised for its debut as a public company. One of the fastest growing of the recent hatch of Internet darlings, the deal-a-day company was worth $5.3 billion to Google just a few short months ago, in November of 2010. Somewhat astonishingly, Google’s offer was spurned and the company set its sights on going […]
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Why Entrepreneurs Should Think Like Scientists
Entrepreneurship Magazine ArticleFounders of start-ups who question and test their theories are more successful than their overly confident peers. -
The Middle Path to Innovation
Innovation Magazine ArticleForget disruption and incrementalism. Here’s how to develop high-growth products in slow-growth companies. -
Firms Led by CEOs from Former U.S. Frontier Areas Are Awarded More Patents
Entrepreneurship Magazine ArticleThe qualities that were needed to succeed on the frontier are the same ones needed to drive corporate innovation. - SPONSOR CONTENT FROM NVIDIA
Video Quick Take: Balancing AI-Driven Innovation With Data Responsibility
AI and machine learning Sponsor ContentSponsor Content from NVIDIA. - SPONSOR CONTENT WEBINAR FROM WORKDAY
How Technology Can Help Drive DEI Success
Diversity and inclusion Sponsor ContentSponsor content webinar from Workday. -
Should Your Brand Hire a Virtual Influencer?
Marketing SpotlightRelying on AI-generated personalities can be a low-risk, high-engagement strategy. -
Make Decisions with a VC Mindset
Organizational decision making Magazine ArticleThe key is to embrace risk, disagreement, and agility. -
Winning at Influencer Marketing
Management Digital ArticleOver the past 20 years the social media influencer industry has completely rearranged the way information and culture are conceived, produced, marketed,... -
Your Teams Should Drive AI Adoption — Not Senior Leadership
Innovation Digital ArticleMany companies appoint a designated senior leader to find ways to integrate new tech — and that’s a mistake. -
The 3-Stage Process That Makes Universities Prime Innovators
Business and society Digital ArticleHow these institutions carefully curate connections and relationships to take ideas from the drawing board into the marketplace. -
Corporate Learning Is Boring — But It Doesn’t Have to Be
Creativity Digital ArticleFour lessons from Disney on infusing creativity into employee training. -
A Growth Strategy that Creates and Protects Value
Innovation Digital ArticleFour steps to build a continuous value creation cycle. -
Why Playing It Safe Is the Riskiest Strategic Choice
Strategy Digital Article“Timid transformation” doomed certain retailers. There’s a better approach. -
The Challenges of Becoming a Less Hierarchical Company
Organizational change Digital ArticleLessons from one company on how to navigate the ups and downs of going flat. -
Why Has the EV Market Stalled?
Marketing Digital ArticleIf automakers want to boost sales, they must cater to a different set of interests and concerns. -
GenAI Could Make Online Conversations More Civil
Internal communication Digital ArticleNew research examines whether LLMs can teach people conflict-mediation techniques at scale. -
Overcoming Common Challenges to Disruptive Innovation
Disruptive innovation Digital ArticleHow companies can improve their prospects for growth. -
The Missing Link Between Strategy and Innovation
Innovation Digital ArticleTo drive growth, corporate innovation needs to connect to a clear set of strategic priorities and play to the company’s strengths. -
Harnessing Imagination to Drive Innovation
Innovation Digital ArticleSix steps to systematize creative thinking — and ultimately drive growth. -
The Benefits of Innovation That Isn’t Disruptive
Growth strategy Digital ArticleFinding entirely new opportunities for growth has four clear advantages.
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Commonwealth Shakespeare Company: To Be, or Not To Be, Digital is the Question
Technology & Operations Case Study11.95View Details Commonwealth Shakespeare Company (CSC) is a performing arts non-profit organization founded in 1996. It has a strong and presumably loyal following for... -
Accelerating Russia: The Internet Initiatives Development Fund (IIDF)
Finance & Accounting Case Study11.95View Details Internet Initiatives Development Fund (IIDF) is a venture capital (VC) fund plus start-up accelerator launched in 2013 by Russia's Agency for Strategic... -
WMS: Revenue Model Innovation for Gaming Solutions
Strategy & Execution Case Study11.95View Details In 2014 WMS Gaming, a manufacturer and seller of slot machines to casinos, was considering a redesign of its existing revenue model. As technology evolved... -
Making SMaL Big: SMaL Camera Technologies
Strategy & Execution Case Study11.95View Details SMaL Camera Technologies CEO Maurizio Arienzo was trying to decide what market opportunities SMaL should target. The company had developed a revolutionary... -
MacroMarkets LLC
Finance & Accounting Case Study11.95View Details MacroMarkets co-founder and CEO Samuel Masucci III is meeting with a strategic partner for his firm. Co-founded with Yale University Professor Robert... -
Bajaj RE60: The Branding Challenge of Disruptive Innovation
Sales & Marketing Case Study11.95View Details Bajaj Auto Limited (BAL), the world's largest manufacturer of three-wheel vehicles, was about to launch India's first quadricycle, built indigenously... -
Greenturn Idea Factory: Servitization Strategy
Strategy & Execution Case Study11.95View Details Greenturn Idea Factory (GIF) was a start-up based in Kerala, India, that manufactured and marketed green energy products. Greeniee, a wireless device... -
Customer Discovery and Validation for Entrepreneurs
Innovation & Entrepreneurship Case Study8.95View Details Provides practical guidelines for conducting market research to explore and validate demand for entrepreneurial offering. Explains how the research objectives... -
Regulatory Reform at OSHA (A)
Strategy & Execution Case Study11.95View Details The federal Occupational Health and Safety Administration, created by Congress in 1970 to curtail what was viewed as a still-alarming level of industrial... -
Behavioral Experiment: Experts (B)
Sales & Marketing Case Study8.95View Details This exercise is designed to enrich students' understanding of the "behavioral experiment" - a marketing research method used by organizations to generate... -
Public Architecture
Organizational Development Case Study11.95View Details Public Architecture is a non-profit architecture company dedicated to creating social and professional change through design for the public good. Public... -
NovoCure Ltd.
Finance & Accounting Case Study11.95View Details Venture capitalist William Doyle must raise $35 million for a portfolio company with a promising, novel cancer therapy, just as global capital markets... -
Deloitte's Pixel (A): Consulting with Open Talent
Leadership & Managing People Case Study11.95View Details Deloitte Consulting's General Manager Balaji Bondili, head of Pixel, considers how best to grow Deloitte Consulting's use of open (on-demand) talent,... -
ReMaterials: Scaling up frugal innovation solutions
Management Case Study11.95View Details ReMaterials was started in 2012 by Hasit Ganatra, when he realised the potential of an alternate product that could cater to the current needs of people... -
Phase Zero: Introducing New Services at IDEO (B)
Organizational Development Case Study5.00View Details An abstract is not available for this product. -
Tesla in the 2020s: Moment of Truth for the "Master Plan"
Strategy & Execution Case Study11.95View Details Founded in 2003, and headed by the admired - and controversial - Elon Musk, in 2020 Tesla had become the automaker with the highest market capitalization,... -
Singapore Airlines: Customer Service Innovation
Sales & Marketing Case Study11.95View Details The members of Singapore Airlines' (SIA) management committee needs to decide whether to cancel the implementation of the new lie-flat seats in business... -
CavinKare Private Limited (B): Entry into Soaps and Detergents Market
Sales & Marketing Case Study8.95View Details CavinKare was planning to introduce soaps and detergents product in the market. Owing to the ongoing price war in the detergent segment between Hindustan... -
Passing the Baton at Japanese Unicorn SmartHR: A Rare Move in Business Succession
Management Case Study11.95View Details This case follows the entrepreneurial journey of SmartHR founder Shoji Miyata as he led his company to become the leading cloud player in the human resources...
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What B2B Companies Get Wrong About Volume Discounts
Sales & Marketing Digital ArticleThey're not only for customers who buy more. -
Managing Corporate Social Networks
Organizational Development Magazine ArticleIdea brokers are good at sparking cross-divisional innovation through their broad social networks. But implementation-marshaling resources and getting... -
Oslo Innovation Clinic Offers Treatment for Ideas
Innovation Digital ArticleThe first-of-its-kind Clinic of Innovation at Oslo University Hospital works a lot like an outpatient health clinic, but treats ideas rather than patients. Ideas walk in, are diagnosed, and are treated or referred; some are sent home with a prescription for further development, and an appointment for a follow-up visit. In addition to providing technical […] -
Tell Better Data Stories with Motion and Interactivity
Design thinking Digital ArticleWhen it comes to making visualizations, time really is on your side. -
What Ron Johnson Got Right
Innovation Digital ArticleThe ousted J.C. Penney chief understood the importance of intuition. -
What Customers Want from the Collaborative Economy
Innovation Digital ArticleAnd why your company can’t ignore it. -
How to Push Your Team to Take Risks and Experiment
Experimentation Digital ArticleNormalize failure. No, really: Do it. -
How Corporate HQ Can Get More from Innovation Outposts
Innovation & Leadership Digital ArticleMake sure your office in Tel Aviv or Silicon Valley is creating value for the whole firm. -
Commonwealth Shakespeare Company: To Be, or Not To Be, Digital is the Question
Technology & Operations Case Study11.95View Details Commonwealth Shakespeare Company (CSC) is a performing arts non-profit organization founded in 1996. It has a strong and presumably loyal following for... -
With Innovation, You Don’t Get Points for Difficulty
Innovation Digital ArticleSomeone in India recently asked me what I thought about an innovation strategy featuring a heavy dose of “imitation.” My response was, “Innovation isn’t Olympic diving.” What did I mean? An individual diver’s scores for an event are a factor of two things: how well they execute their dive, and the “degree of difficulty” of […]