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For six years, the Google Apps Marketplace has helped businesses do more by being the number one source to find third-party apps and integrations that extend what's possible with Google Apps. But with hundreds of popular apps to choose from, it’s sometimes hard for customers to discover the newest and most innovative ones.

Enter New & Notable, a new section in the Google Apps Marketplace that surfaces the latest and best third-party apps and integrations for Google Apps, and the developers behind them.

Here’s a preview of some of the products highlighted this month:

  • Asana Dashboard: The new Asana Dashboard integrates with Google Sheets, allowing users to export task completion and performance information for wider tracking across teams. Read more here.
  • Hubspot CRM: With the new HubSpot CRM app, users can now log emails sent from Gmail into HubSpot with one click, and automatically sync meetings between Google Calendar and HubSpot, no matter which system they came from. Read more here.
  • Xero: With their latest integration, Xero a provider of online accounting software for small businesses lets users view Gmail messages alongside Xero transaction and activity details. Users can also save emails in Xero for reference, start a quote or invoice from within a Gmail message. Read more here.
  • Zendesk: With their latest integration, Zendesk automates the Google Apps admin tasks of forwarding support e-mails into Zendesk and listing Google users within Zendesk. Read more here.
  • Zoho People: Zoho People is a new HR management app for small businesses that lets users manage their HR portal directly from their Google Apps account, as well as add users directly to Zoho People, saving them from having to manually re-enter employee information. Read more here.

Find these apps and many more (like AppSheet, GQueues, ZipBooks, Any.Do, Infogram, and LogoMix) in New & Notable. If you’re on the hunt for killer apps that help you get more done with Google Apps, it’s the best place to start.



Applications have long been the lifeblood of the enterprise. This has never been more true than in today’s market. And Google has never been more committed to the enterprise. We’re excited to expose our APIs to enterprise developers who can now incorporate advanced technologies such as image recognition, speech recognition, location and maps, email and calendaring into their applications.

Google I/O is a great opportunity to share what excites us about the massive digital transformation happening at companies around the globe. We’re thrilled about the speed of innovation with all of our enterprise products, particularly Google Cloud Platform, Google Apps, Maps, Android and Chromebooks. We’re laser focused on creating what developers need to build successfully in the cloud.

At Google, we continue to push new innovations that enable developers to turn great ideas into world class applications. We can also help you get your apps in the hands of your customers through marketplaces like Google Play, Chrome Web Store, Google Apps Marketplace and Cloud Launcher, which serve billions of Android and Chrome users and millions of businesses.
Today’s announcements at I/O further build out our developer toolkit, with new features to help developers build what’s next for the enterprise.
  • New APIs for Sheets & Slides: With the new Sheets API, we're giving developers a new level of access to some of the most popular features in Sheets. Create new spreadsheets, populate them with data and formulas, insert charts and pivot tables, and pull results right into your apps. Developers can use Sheets in a powerful workflow to push data from their app into Sheets, allowing users to collaborate on that data, before the updated data is pulled back into the original app. The Slides API enables developers to push data from other applications into Slides in order to create custom, polished presentations quickly.
  • API Partner Ecosystem: A number of partners, including Salesforce, SAP Anywhere, Conga, Prosperworks, Anaplan, Sage, Trello, and Asana are already connecting their services through these new APIs, and we look forward to seeing even more developers follow suit.
  • Enhancements to the Classroom API: We’re giving developers programmatic access to our most powerful features within Google Classroom. The Classroom API lets school reporting systems sync coursework and grades from Classroom and quickly connect teachers and students to their learning content.
Whether you’re using Google Cloud Platform, integrating with our Machine Learning APIs or building on top of our Google Apps suite, we’re committed to delivering the tools and technologies that help businesses improve productivity, securely connect information across platforms and power new workflows. Earlier this month we announced a BigQuery integration with Google Drive that allows customers to run queries, gather insights and then share that data with teams in a familiar and easy to understand template, no matter where they are. We also recently added two new security certifications, ISO27017 for cloud security and ISO27018 for privacy. And customers like Land O Lakes are taking advantage of our cloud and APIs to revolutionize their fields — in this case, modern farming.

Ever since I began my career in technology, I’ve been working to advance the way the enterprise runs. I worked on some of the first relational databases for Sybase and Tandem and then, at VMware, helped to create an entirely new industry centered around virtualization. Fast forward to today, and I can say that I’ve never been more excited about the potential for the cloud to transform businesses. There was a period in time where the energy was around consumer applications, but we can now see that people are realizing just how much innovation can be done in the enterprise, and it’s enticing more and more developers. While we’re excited about the innovations that we’re bringing to market, we’re even more excited about how you will take advantage of these new advancements. As the momentum continues in the enterprise, we can’t wait to see what you build next.



Millions of businesses rely on Google to protect employee logins to Google Apps services like Drive and Gmail. And we continue to make it easier to extend that ease and security to more applications with Google Identity, providing organizations a single place to manage identity and security for all of their SaaS/IT applications.

Last year, we announced support for SAML 2.0 where Google is the identity provider. Today, we're adding pre-configured support for Microsoft Office 365, Facebook at Work, Panorama9, New Relic, Concur, Coupa, Box, Slack and more. This adds to the hundreds of apps we already support through the Google Apps Marketplace and OpenID Connect.


Google's identity services provide even more security on mobile when combined with Google Apps enterprise mobile management controls like password strength, lock screen requirements and app management. These can work in tandem with the increasing number of mobile security options, from hardware such as fingerprint readers, to software such as Google’s Smart Lock. Our Google Smart Lock features are available to all Google Accounts, including those used at work, and we provide identity services and enterprise mobility management (EMM) as part of Google Apps for Work at no additional cost.

Learn more about how you can use Google identity services for work in our Identity whitepaper or by easily integrating the apps you use direct from the Google Apps for Work Admin console.



The promise of the cloud is to make businesses more effective, more mobile and more secure. Today, more than 2 million paying businesses have chosen Google Apps for Work to advance communication, collaboration and productivity across work teams. In addition to all the goodness that Google Apps offers, many businesses look to the cloud for things like customer relationship management and telephony tools. Through our relationships with Google for Work Technology Partners, today we'll start recommending applications that help our customers get the most out of the cloud.

Great apps, recommended by Google When we launched Google Apps in 2006, there weren’t many cloud apps on the market. Today, almost 10 years later, cloud software options abound. In some cases, this can make deciding on the right solution harder for customers. It can be difficult to assess which apps are secure, reliable, high-performing and well-integrated with the tools customers use most. And many businesses have neither the time nor the capability to do this assessment across all of the apps they might consider. To make this journey easier for our customers, Google will begin recommending apps from other providers. These apps are reviewed by Google and an independent third-party security firm to make sure that these solutions are safe and reliable, and meet our requirements for high quality integrations. An example is Smartsheet Project Management, which seamlessly integrates with Google Calendar, Gmail, Drive and Single Sign-On to deliver a great user experience, while meeting the security and integration requirements of a robust web solution.

The initial set of applications being added to the Recommended for Google Apps for Work program includes:


This list will continue to grow as we review and add more apps.

Updates to the Google Apps Marketplace The Google Apps Marketplace carries hundred of apps, including those that we’ve reviewed and recommended. These apps have been installed hundreds of millions of times by Google Apps customers. We recently updated the Google Apps Marketplace to make it easier for employees to find the right apps and added new notifications to let employees know when they have access to apps that just became available. To make it even easier to get your favorite apps on all of your devices, we’ll begin to feature a number of apps that also have Android mobile versions, with links to their Google Play for Work counterparts.



These updates will help Google Apps for Work customers find the best apps for their needs, while making it simpler for employees to use any app on any device.



Millions of businesses rely on Google to be smart about how we protect employee logins to Google Apps services like Google Drive and Gmail. Today we're making it easier to use that smart account security by giving employees secure single sign on access to a wider set of SaaS and custom-built apps on desktop and mobile devices. We’re enhancing our OpenID Connect (OIDC) Identity Provider support that can already be used with many SaaS apps in the Google Apps Marketplace, and adding support for SAML 2.0 (Security Assertion Markup Language) for more than 15 popular SaaS providers. We’re also making it easy for admins to add new custom SAML app integrations.


These single sign-on options help us address the growing demand for a central cloud based identity service and customers like Netflix are using Google’s identity services to make it easy for their employees to sign in to services.

“At Netflix we leveraged Google’s OpenID Connect standards support as part of our migration to a 100% cloud based single sign on solution.” - Justin Slaten, Manager, Enterprise Technology & Client Systems at Netflix

Google's identity services provide even more security on mobile when combined with Google Apps enterprise mobile management controls like password strength, lock screen requirements and app management. These can work in tandem with the increasing number of mobile security options, from hardware such as fingerprint readers, to software such as Google’s Smart Lock. Our Google Smart Lock features are available to all Google Accounts including those used at work. And we provide identity services and mobile management as part of Google Apps for Work at no additional cost. Learn more about how you can use Google identity services for work in our new Identity whitepaper.

"Google Apps identity service has made single sign on to services we use every day like Salesforce and Zendesk much easier for end users, who save an hour per month; our support team, which has seen a 25% reduction in support tickets; and our IT team, which spends 20% less time on troubleshooting." - Vadmin Solovey, Founder & CTO, DoIT International

Developers who don’t yet use single sign on to Google Accounts for work can follow our API guides in the Google Identity Platform documentation to enable these new features.

Want to learn more about best practices in this space? Hear Justin Slaten from Netflix share his insights on providing stronger identity and login protections for employees at the upcoming Identify 2015 events in New York, San Francisco and London and hosted by Ping Identity. There, you can also hear Eric Sachs, Google’s Product Management Director for Identity, discuss how these same standards are being used in work and consumer identity systems.



The right apps help organizations get work done. That’s where the Google Apps Marketplace comes in, with hundreds of third-party apps that integrate directly with Google Apps for Work like BetterCloud, which automates management of your domain, or LucidChart, which helps you create beautiful diagrams within Drive.

And today, the Google Apps Marketplace is getting a virtual facelift to make it even easier for administrators and employees to find applications to help them get work done.

The new navigation bar enables you to easily find specific apps by browsing the most popular app categories, such as Sales & CRM or Task Management.
From Asana (a team task management tool) to Zapier (a way to connect apps you use and automate tasks), you can find the right app to solve your organization’s needs. Check out the new Google Apps Marketplace and learn more about how to manage apps for your organization.


A year ago, we partnered with loads of great developers to showcase their add-ons for Google Docs. Add-ons have opened up a world of extra features for our users, from a student needing a powerful tool for diagrams to a project manager looking for a handy way to keep their team on track.

Today we’re releasing a couple of updates to help developers share their add-ons with an even wider audience and give Google Apps IT admins more consistent control over which add-ons are used in their organizations.

Developers can now choose to make their add-ons for Docs, Sheets and Forms available for installation across entire domains, which automatically creates a Google Apps Marketplace listing that's easy for customers to find. It also means that admins can install these handy add-ons for their whole organization using just a couple of clicks.


And speaking of admins, we want to make sure they have the control they need when it comes to deciding which add-ons are best suited for their organizations and teams. For example, in particular cases — like in education — it might not be desirable to let all end-users install their own add-ons. With this update, admins will continue to have a “disable add-ons” option for their users, but they can also whitelist add-ons via the Google Apps Marketplace for their entire domain or a specific team.

With these updates, customers can now get all the add-ons they want with all the control they need. Learn more about managing Google add-ons for your organization.